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Jelimals, ITC’s confectionery brand in the jelly segment, has shifted its portfolio offerings to ‘Jelimals ...

Market research agency Nielsen’s FMCG index shows that the gap has narrowed between national and ...

FMCG giants like Dabur are now all set with capturing the new industry of immunity ...

There are certain aspects of a brand that make up brand identity and image, which ...

With anxious shoppers have taken to sanitizers, home cleaning products, vegetable washes, and anti-bacterial soaps ...

Read the complete story of how Britannia emerged as a more stronger FMCG player and ...

Times like this have reminded us to take care of our bodies and our minds ...

As we move on with new-age snacks and toffees, have we forgotten the taste of ...

Packaged snacks often receive an unfair stamp of being unhealthy. There are several who are ...

Prime Minister Narendra Modi in his recent 'Mann ki Baat' talked about importance of nutrition ...